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  • Sapphire PR

  • Five is the magic number: marketing and business development follow-up

    Once you have combined your business development with marketing, you should have winning campaigns, but what comes next? The all-important […]

  • Jackson House social

  • Marketing + Business Development = the recipe for success

    There are many perfect combinations in life: gin & tonic, bed & breakfast, tea & biscuits. But there is another […]

  • A book that screams on the inside…

  • Brand
  • Service Geeni podcast

  • Generating leads and achieving targets

  • Is your website compliant?

    Whilst a lot of bigger companies have adapted their websites to conform, with the use of pop-up consent boxes, unfortunately, […]

  • Your brand isn’t just your logo…

    In times of change, companies should be able to adjust brand messages whilst being true to their values. Authentic brands […]

  • Ribble PR

  • Business Development
  • Service Geeni webinars

  • Top 5 tips for a successful lead generation strategy in 2021

      DEVELOP STRONG CONTENT THAT RESONATES When it comes to content, you need to first focus on who you’re marketing […]

  • Greenfingers email campaign

  • InSync social media

  • Our definition of 2020: unprecedented & adaptive

    Whilst 2020 has been unprecedented (the word of the year), one thing that has come from the pandemic is the […]

  • Coaching
  • Digital isn’t the only way to market!

    Before 2020, a growing number of companies were becoming more digitalised; switching to e-commerce and introducing automation into their processes. […]

  • Ribble website

  • What is the definition of ‘insanity’?

    Why not try our preferred Definition of marketing; ‘To sell more stuff, at higher prices, to more people, more often.’ […]

  • We went the distance for homeless, can you?

    We had over 20 teams of 5 pull the 17.5 tonne homeless shelter bus up to 40 metres, helping to […]

  • Embassy bus pull

  • Consultancy
  • Applying the 1% rule to your marketing and business development

    By applying “The 1% rule” by Tommy Baker, to your marketing and business development, it ensures that you are working on your […]

  • Inspiration can strike anywhere…

    Lauren, our Graphic Designer, found inspiration from her GCSE Art project for a recent recruitment campaign for a client. She […]

  • Service Geeni social media

  • Going the distance for the homeless – proud to support Embassy.

    Over the last couple of months, we have worked alongside innovative homeless charity Embassy getting local businesses involved in a […]

  • Service Geeni email campaigns

  • Design
  • Premier Brand

  • How to choose a good agency

    To make matters even harder, engaging a marketing agency is often a bit of a leap of faith – few […]

  • Three common mistakes professional services firms make with their conten …

    Whether providing a generalist practice, or specialising in niche areas, being able to demonstrate your knowledge to effectively attract new […]

  • Take A Break and Eat Some Cake

  • Not working with an integrated marketing agency?

    There are many reasons businesses DON’T invest in marketing. Classic examples include businesses in their early stages, who are often […]

  • Digital
  • How social media can help develop your brand…

    Social media isn’t just a device to share your holiday snaps or arty shots of your lunch. It’s an excellent […]

  • Is your marketing cutting through the noise?

    Successful marketing isn’t always about quantity, it’s about quality. A quality campaign means thinking about your business objectives, who you […]

  • Greenfingers social media

  • Vital elements of a user-friendly website

    Your website is your shop window and the key platform for promoting your brand. It’s often the first thing a potential customer will see; therefore, it […]

  • Are you falling at the final hurdle?

    If you’ve followed the key steps to an integrated marketing campaign, you’ll have taken the time to put together a […]

  • Direct Mail
  • BDI brand

  • The perfect recipe

    Method: Whisk together a good logo, creative thinking and an attractive website in a large mixing bowl then stir in […]

  • Are you deluged with digital?

      This isn’t an unfamiliar story – we often come across a similar narrative from both in-house marketing teams and […]

  • Unleash &
    Engage brand

  • Back to school…not just for kids!

    With the advent of September, it’s time for parents with school-age children to get back into the term-time routine. With […]

  • Events
  • So you have a shiny new website… but what now?

    Developing a new brand and website is an important time for any business – this is how you present your […]

  • It’s time to fall back in love with your marketing

    Do you love your marketing? Or has the spark gone out? Maybe you’ve tried various things but nothing seemed to […]

  • Design & Marketing Trends for 2018

    Harness New Technology As in previous years, many 2017 trends were driven by emerging or changing technologies. Apps that use […]

  • Plans for the New Year

    This realisation causes many business Directors to ‘take stock’ in January – looking at the various aspects of their business […]

  • CogniSoft presentations

  • Lead Generation
  • Secure your website with HTTPS

    HTTPS was originally introduced to help companies handle credit card transactions securely online, but with Google now using HTTPS in […]

  • GDPR & PECR: How will these changes in legislation affect your B2B …

    Here we explain the key things you need to know about B2B email marketing: At first some B2B marketers were […]

  • How animations can be used for B2B marketing

    But what about the use of animated video in B2B marketing? As video has become an increasingly popular medium for […]

  • Creative B2B web design: ‘Always’ judge a book by its cover

    Many of us will ‘judge a book by its cover’ and even though we know this is something we shouldn’t […]

  • Are you missing out on the benefits of exhibiting?

    We can help you with the complete exhibition process from planning to follow up; ensuring you get a good ROI […]

  • Marketing
  • Fail to plan, Plan to fail

    Without a marketing plan businesses go from one idea to another, being attracted to a new social platform or advertising […]

  • Sapphire docs

  • Shawlife

  • When was the last time you reviewed your marketing strategy?

    Here are some tips to help you revise, devise and implement a marketing strategy for your business. Revise Many business […]

  • New Year, New Plan

    Before you get lost in the year’s events (it’ll be Easter before we know it!), it’s important to take time […]

  • News
  • Yogahealer website

  • Top tips for nervous networkers

    Here are some top tips on how to reduce the awkwardness associated with networking, and possibly even learn to enjoy […]

  • Preparing to pitch – what should you consider?

    In the majority of cases pitching for new work often involves a fair amount of time and preparation. So it’s […]

  • Want to grow your business?

    Lapsed customers could be a good place to start….. When we think of the term ‘business development’, we tend to […]

  • Sapphire branding

  • PR
  • What is most important, sales or customer service?

    Clearly, generating sales is vital for any business. Unless you are running a business for the good of your health, […]

  • 5 Reasons coaching can help with Business Development

    Here are 5 reasons why business development coaching can help. 1) Learn new approaches – It is always surprising when […]

  • Why building a personal brand matters

    But to what extent does personal brand have on a business and does it matter? We would argue that it […]

  • Yogahealer YouTube

  • Is it time to review your sales plan?

    As part of this process, reviewing your progress against your year’s goals is a good place to start. How is […]

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